Ivy & Loulou is a cosmetics brand for kids founded by Folker and Rachelle. We are not only business partners, but partners in all possible ways. We're the parents of two lovely and wild little girls.

We believe cosmetics should be clean and safe for both your children and our planet. Our brand values match our way of life, knowing that every choice we make has impact.

We work from our home at Venlo in the Netherlands.

Sure! We have nothing to hide.

KvK: 83338861
BTW: NL862835033B01

We don't make our products ourselves, we have found a perfect match with a very skilled formulator and production partner. Our partner is located in Almere, also in the Netherlands. Over there our products are made by hand and with loads of love, on a way more professional level than we could in our kitchen ;) This way we make sure the quality of our products is consistent and the production proces is compliant with al EU regulations.

On this website :) Also we work together with retailers. You can find them over here.

Play makeup

Yes. And much more. Our makeup balm can be used anywhere on the body. Get creative and have fun!

Absolutely! And there's no animal testing or other cruelty involved.

Absolutely not. We made sure there are no microplastics to be found in our makeup and are certified by The plastic soup foundation as a Zero Plastic Inside brand.

Sure! Our makeup contains ingredients that benefit the skin, you won't find any harmfull substances or allergens. It's dermatologicaly tested on real humans (not animals) of whom none had any rash or other unwanted skin response to our products.


Immediately after completing your order you will automatically receive an order confirmation by e-mail. Can't find it in your inbox? Then please have a look in the spambox or at unwanted mail.  

Contact us if you still can't find our confirmation mail, you might have made a error when providing your e-mailaddress. We can check it for you.

This is only possible if we haven't shipped it yet. Please contact us as soon as possible!


We ship your order ourselves. When your product is in stock, we will ship within 1 or 2 working days.

You will get an e-mail with tracking information as soon as we pack your order.

Please check the e-mail with the tracking information to check the current location of your package.

No we don't. We only ship to Europe. We don't want to conquer the world, we want to spare it from loads of small packages being shipped by air.

Please reach out to us as soon as possible so we can fix your mistake before we ship your parcel! We can't change it after we've shipped it and we can't be held responsible for a faulty or lost shipment in this case.

Returns and exchanges

We want you to be 100% happy with your order. If you are not, you can always contact us for any return question at

We have a 14-day return policy, which means you have 14 days after receiving your item to request a return. To be eligible for a return, your item must be in the same condition that you received it, unused and in its original packaging. 

To start a return, you can contact us at If your return is accepted, we’ll send you instructions on how and where to send your package. Items sent back to us without first requesting a return will not be accepted.

If we made a packing mistakes (it happens, we're humans ;) ), please contact us at

We will fix our mistake!

The fastest way to ensure you get what you want is to return the item you have, and once the return is accepted, make a separate purchase for the new item.